Celebrate Independence

As TELUS explored new ground with health initiatives providing healthcare technologies to people across Canada, there was a need for an awareness piece that showcased the benefits of the LivingWell Companion device to both elderly Canadians and their caregivers. We wanted to speak to device users in a way that was both humorous and empowering – a rare perspective for this industry and demographic.

Client: TELUS Health

Agency: The & Partnership

Role: Art Director

Year: 2019